The French Broad
  • Mountain Alchemy
  • January12th

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    THE FULL PRESS RELEASE

    GO-Kitchen Ready Program To Provide Launching Pad For Food Service Careers And Life Skills Training

    ASHEVILLE, NC (January 10, 2012) – An innovative joint venture between Green Opportunities, Goodwill Industries of Northwest North Carolina, Inc., Asheville City Schools Foundation, AB-Technical Community College, the Asheville Independent Restaurant Association and MANNA FoodBank will provide career opportunities in the food service industry, life skills training and potential job placement for future students of the new GO – Kitchen Ready Training Program.

    The program, managed by Green Opportunities, will offer training in basic food service and technical skills in culinary, baking, food safety and sanitation, nutrition instruction, food vocabulary and kitchen math. A portion of the class will focus on such life skills training as interviewing, job search and retention skills, resume writing and management of personal finances. The use of local food products will be a key component of the program.

    Students completing the program will be certified with “kitchen-ready” skills, including a SERV-SAFE certification and a mentoring program supported by Asheville area restaurants. GO, in association with the Asheville Independent Restaurant Association, Goodwill Industries and Asheville City Schools Foundation, will provide job placement support.

    Classes are scheduled to begin in March 2012 and will be held Monday through Thursday on the campus of William Randolph School. The curriculum includes 192 hours of hands-on kitchen instruction as well as 96 hours of classroom instruction over a twelve-week period. Two twelve-week sessions will be conducted in the first year of the program and classes will be limited to 15 students.

    Costs for participating in the program will be covered for qualified applicants. GO will use the training to produce meals for distribution through MANNA FoodBank as well as for some school meals for students and their families at William Randolph School.

    The GO Kitchen-Ready program is modeled after similar programs in other communities organized under the umbrella of Catalyst Kitchens, a network of organizations with a shared vision of empowering lives through job training, self-generating revenue through social enterprise and nourishing bodies and minds through quality food service. The Asheville initiative was launched with a start-up financial gift from the Asheville Independent Restaurant Association, with leadership and vision for the project originating with Michel Baudouin of Bouchon Restaurant. Other key supporters of the project are Steve Frabitore of Tupelo Honey Cafe, Anthony Cerrato of Fiore’s and BB&T.

    Mark Rosenstein, founder and former owner of The Market Place, is spearheading the research, development and launch of the Asheville program as its project manager.

    Green Opportunities is an Asheville-based nonprofit organization dedicated to improving lives, communities and the environment through innovative green collar job training and placement programs.  The Asheville Independent Restaurant Association’s mission is to unite the independent restaurant community as committed to local people, local philanthropies, local businesses, local food and the local economy through genuine food and signature hospitality.

    For more information about the program: GO – KITCHEN READY or contact Mark Rosenstein at 828-335-3328 or [email protected]

  • November9th

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    A 20 minute video of the Blind Pig dinner in September.  A night to remember.

  • August18th

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    REAL FOOD IS INCONVIENT.

    Last night I was visiting friends, Dory, John & Randall.  They hosted MOUNTAIN FIRE for Terra Madre last fall at Sunswept Farm.  They are big thinkers.  For me it was a retreat over the mountain, the Spring Creek area is another world, making Asheville seem a metropolis.  When the sun sets, there are no lights.

    After we got done laughing about “getting an egg from a carrot”,  another story; a chicken story, the discussion stumbled down the mountain path to food.  The discussion reflected our shared view: we are in unsettled times and the ability to produce and prepare our own food puts us in a unique position.  Most cannot.  We fiddled around the topic.  John tossed out the idea “we are radicals.  Radical means “root”, a fundamental thing.”  Whoa, I had to remember that, I did not know that was the word’s definition and it sent me to the dictionary.

    Radical; adjective: “of going to the root or origin; fundamental: a radical difference.  Forming a basis or foundation.”  As a noun: “a person who advocates fundamental reforms by uncompromising methods.”  The antonym is superficial.

    Next, look up fundamental: “emphasizes the idea of going to the root of the matter, and this often seems immoderate in its thoroughness or completeness.”

    The power in the precision of language amazes me.  Here in two words, radical and fundamental, are the basis of understanding the unsettled world surrounding me.  I am neither a radical or a fundamentalist.  I am not a radical, as I realize compromise is the way to move forward and I am not immoderate, as I can compromise.  It comes with a caveat.  I will not lose sight of the bigger goal; there is a moral, ethical, humane path and all our actions need to lead back to that.  Though I may compromise to get there.

    There are two arguments as a society we have blindly come to accept as truth: convenience and bottom line, narrowly defined as corporate profit.  (We “buy into them”).  Both are the antonym of radical. Paul Roberts in his book, The End of Food makes the statement,” food itself is fundamentally not an economic phenomenon.”  Another “WHOA.”  Having operated a restaurant for 40 years, I have data to support that premise.  My radical idea is this: real food seems inconvenient, it takes many hands to produce good, healthy and just food.  Hands are not machines, hands are people, not subject to the efficiencies of industrial mechanization.  (If corporations are people, do they have hands?  Is handedness a requisite to be people?) Even in the 21st century we cannot escape this fact.

    Food was the first source of acquired human wealth.  Today it is Big Business, global.  None of us can long exist without food.  In our rush to Somewhere, our relationship with food has become, well, weird.  It is a status symbol, a fashion statement, a means of control and in its absence; a cry to riot or war.  No matter what deception we wrap around our view of food, we are not far from the essential essence of food: it is what noursihes.  The biggest deception is its inconvenience.  This is the “tinny sound of the tiny drum” I beat.

    The quest in the post-industrial revolution is expecting food to be cheap.  This system has brilliantly succeeded in just the opposite.  The real cost of food, if accounted for honestly, includes the health cost of obesity, diabetes and other disease, the social cost of families destroyed by convenience, the environmental cost of unsustainable energy and chemical inputs and the impact of bad food on our spirit; the brown and white meal most eat in the absence of a family table is astounding.  That real cost trivalizes any national debt.  The debt we are going to have to repay is the loss of the human connection to food.

    All these ideas made their way around the fire circle. (If you want the smoke of the fire to blow the other way tell it: “I hate rabbit.”) My friends fly the banner “The Dawning of the Age of Aquarius” over their mountain enclaves.  They are optomistic. They ride in the Calvary of the Mountain Irregulars, independent of associations, fiercely loyal to kin and neighbors.   Mountain Irregulars subscribe to the Front Porch theory of society: come set awhile.  They wish to be free of the subjugation called government.  (In the War Between The States, they were neither Yankee or Rebel.)  They are not anarchist, they are locally ruled, their values rooted in tribal earth.  I was a senior officer, now an emissary.

    Crossing back over  the mountain, food thoughts bumped side to side in my head, following the curves in the road.  I had to understand those two words.  In my research, I stumbled across another discussion of foods’ inconvenience, a New York Times piece: Could Farms Survive Without Illegal Labor? Now those bumpy thoughts became radical thoughts.  More hands.

    The fundamentalism of food is there is no substitute for hands if the food is to be good.  Hands should not be cheapened.  Using our hands is not inconvenient, it is beautiful.

    Good food is not really inconvenient, it is essential, it forms the basis of a healthy, vibrant and humane society.

    -Mark Rosenstein, Calvary of the Mountain Irregulars, 1st Officer

     

     

     

     

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  • June6th

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    COOKING CLASSES AT WAKE ROBIN FARM with MARK ROSENSTEIN

    SUNDAY, JULY 17 – SUNDAY, AUGUST 21 – SUNDAY SEPTEMBER 18

    “WHAT’S IN THE BOX” – Learn to cook with season!  Using the food one will find  in a CSA offering or at the local tailgate, this bi-montly demonstration will teach techniques and provide recipes and a menu for a week’s dining.  Open to all.  SATURDAY, JULY 9TH CLASS IS FULL.

    “BATTLE OF THE QUEENS”  OCTOBER 22 – 27, 2011 -An Italian Exploration, a weeklong  journey of  traditional country Italian cuisine with Mark and friends, music and  hiking the trails of scenic Aosta, Italy.

  • August10th

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    Full Sun Farm – Polyester Knit Spin Cycle

    Without question, I believe farmers have always been inventive, creative individuals, perhaps taking on one of the hardest jobs of all – working with the ever-changing conditions of Nature.  It requires a lot of ingenuity.


    I have been kicking around farms and gardens since my early restaurant days in Highlands, NC and continue to do so, partially in hopes of some sort of magic “gardening dust” rubbing off on me, maybe helping me to grow my own garden successfully.

    Over the past few years, Venessa Campbell and Alex Brown of Full Sun Farms in Big Sandy Mush have humored me and let me visit.  I have always been impressed with the quality of the vegetables they grow.  I was out there this week, enticed by Vanessa’s description of the lunch she fixed. It sounded delicious.  I offered to work for food.

    Tuesday and Friday are harvest days, preparing for the Wednesday and Saturday tailgate markets – and those are the days that Vanessa cooks, so I headed out North Turkey Creek through some of the most beautiful mountain valley land in western North Carolina.  I arrived mid-way through the morning’s work, as I had an early business meeting downtown.  Most of the day’s harvest was complete and now it was time to wash and pack the produce. Read More | Comments

  • June12th

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    FOOD-LIGHT

    There is light in food.  This is a Truth – figuratively, literally, metaphorically.

    The connection of light to food is simple to trace.  Even post modern molecular gastronomist must concede petro-chemical food at one time was light – sunlight to plant-life to rotten mass buried, subsumed and compressed into crude, then refined back to digestible molecules reassembled.  (A form of alchemy.)

    One intention of the alchemist of old was to transform food-light (molecular gastronomy is an example of this).  The intent of a twenty-first century alchemist should be to preserve food-light and to keep that light in the fore of one’s work.  (“Cook” and “chef ” are ranks of Alchemy, as is the Zen “tenzo”.  As the alchemist grows in their practice, cooking remains essential to that practice and hence food-light remains essential).

    A rhetorical question: “what does food-light taste like?”

    A second rhetorical question: “why preserve food-light, and keep it in the fore?”

    One answer to both is illustrated in a small dinner I prepared the other evening.  The occasion was a get together to send the Young Master of the House (a novice in training) off to France for the summer, friends were chaperoning him on his flights, which coincided with theirs.  It was also the occasion to share a special bottle of wine they had given me.

    I start with a “recipe” and then some thoughts about it all. Read More | Comments

  • May4th

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    CLASSES:   What’s In the Box?

    & Entertaining Weekends

    TOURS:  Best of Burgundy, France

    & Battle of the Queens- Aosta, Italy

    The French Broad announces the Spring  cooking classes and culinary tours.  The “What’s in the Box” class based on using the local and seasonal products of Asheville’s farms, It is based on  the weekly produce that comes each week in a CSA share box ( community supported agriculture). Entertaining Weekends is a 3-day class focusing on menus for entertaining and special meals with an emphasis on food and wine pairings, organizing a menu and using foods of the season. Please send us an email for more information.

    Calling upon 15 years of living and working in the Burgundy region of France, Alisa and Mark have put together a June 2011 trip to Burgundy . This an authentic cultural and gastronomic immersion in Burgundy’s stunning historic region that is currently under consideration for designation as a UNESCO World Heritage Site. for The trip is small and intimate.

    Please contact us with any inquiries or questions.

  • April22nd

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    The earth has come alive.

    A month ago, I went out in the woods with Dustin Raxter, scouting places he collects ramps.  This week, I was in the woods again with Dustin and his father, Ted.  This time, the earth had come alive – ramps, trillium, lily-of-the-valley, branch lettuce, and dozens of other wood-land plants.

    Today we were collecting ramps for the last day of ramp “production” at the Smoky Mountain Native Plants Association – where the ramps would be dried and added to their cornmeal product, or powdered and sold as seasonings.  Ramps (“Allium tricoccum”), also called wild leeks, are found growing on rich, wooded slopes in the heart of the Blue Ridge mountains at altitudes greater than 3000′.  Mid-April is prime season.  Our goal today was twenty pounds of ramps.  Yesterday, Dustin and Ted collected 51 pounds, which took eight hours to collect. Read More | Comments